Beauty and the Beast

A Contrast in Projects

Beauty:

The first project is for the new Norton's Downtown and Lucky Cat Lounge. This restaurant-lounge-fine wine store has some very large and high walls, and it needed a tasteful image that befits the atmosphere of this white-linen restaurant.

The image used is "The Flaming June," selected for its gracefulness, color, and impact. It is one of the first things you see when you enter the restaurant from the parking lot and walk towards the hostess station.

The final image size is 8' x 8', printed on a satin fabric with an unfinished and unweighed bottom edge. Because of the 'hand' and drape-ability of the fabric, the entire image has a beautiful waft to it as it moves with the air circulation, almost as if it were breathing.

Beast:

Right next door to Norton's restaurant, the new Red Wing Shoe Company store is being built. This store will be a showcase for The Shoe, which has its world headquarters directly across the street. Red Wing Shoes are simply the best-made boots and shoes in the world. I wear my Model 414 boots for nine months out of the year, and I can personally vouch for the high quality and ruggedness of their products.

This project is labeled the beast because of the harsh conditions these images have to tolerate... beastly. The weather was -15°F with snow and high winds when they were installed. The construction wall is literally 6 inches from Highway 61, and the images have to endure heavy truck traffic, rocks, dirt, grime, and salt, along with the weather extremes.

Each image (there are two) is 6' x 15'. It is a reprint of the architectural concept drawing, with an opening date and The Shoe logo. A heavy-duty scrim material was deployed and further reinforced with the thickest laminate available. The edges were treated with a super glue-like adhesive, and 1/2" weather-resistant, reinforced nickel grommets were used every 2.5 feet.

Too much fun.

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Old is the new new

Red Wing Holiday Stroll: A Nostalgic Family Event

Last night was the 7th annual Red Wing Holiday Stroll. This event, hosted by the Downtown Red Wing Mainstreet organization, serves as an alternative to the enclosed mall exodus that typically occurs the day after Thanksgiving.

Anyone downtown can define whatever activity they want to do during the stroll, and many merchants provide discounts and free snacks. We opted to work with The Sheldon Theatre to create a fun family event that is both corny and nostalgic.

We decided to re-create an Eisenhower-era tradition: the family Christmas photo.

We set up a faux outdoor-looking Christmas photo set, obviously taken indoors, reminiscent of a Macy’s Department Store in 1955. This allowed us to use period overcoats, hats, and fake snow to re-create the era and move clients in and out of the set quickly. Fifteen minutes later, they would stop by our shop to pick up a keepsake 5”x7” photo, printed in period fashion and in a stylish envelope. Most clients ‘got it’ and really embraced the spirit of the event.

All for $5, with all proceeds going to the Friends of The Sheldon, the fundraising arm of The Sheldon.

A small army of volunteers was recruited, and it was a mostly smooth workflow of production. There were a lot of laughs, and there are too many people to thank here who made this work. Ideas are already brewing for next year.

Good times.

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Local, local issues, Downtown Red Wing John Becker Local, local issues, Downtown Red Wing John Becker

CSI: Red Wing

Solving Crimes, Dragnet Style

Growing up on Dragnet taught me how crimes like this are solved.

First, you interview all the neighbors, gather what they might have seen or heard. Talk fast to get fast answers. If they wander off-topic (as citizens tend to do), bring them right back on track. Rattle their cage a bit, leave a business card in case they remember anything later.

Next, look for motive. Investigate the victim to see if there are any gambling issues or large debts owed. Determine if there's a 'dame' involved. Follow up on any motel matchbook covers or cocktail napkins you might find.

This case quickly boiled down to one of two theories: an expert sharpshooter with a middle-European accent was poised on the roof of The Sheldon Theatre and, in a case of mistaken identity, attempted an assassination under the cloak of darkness.

Or...

Two punks in a beat-up car fired a wrist rocket at my window and several of my neighbors' windows.

Thanks

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Humor, Local, Photography, Photojournalism John Becker Humor, Local, Photography, Photojournalism John Becker

Ode to Tom

I have been meaning to take this photo for years. The locals will recognize it as Wisconsin Highway 35 (northbound), just outside the Red Wing Airport. This stretch of road is in rough shape and road crews have aggressively patched most of the cracks.

Who is Tom? Is this a cry for recognition? An epithet for a lost friend? Or maybe it was the last day of seasonal labor?

Ode to Tom.

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